<?xml version="1.0" encoding="UTF-8"?>
<urlset xmlns="http://www.sitemaps.org/schemas/sitemap/0.9">

  <url>
    <loc>https://www.theerichoward.com/</loc>
    <priority>1.0</priority>
    <changefreq>weekly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/blogs.php</loc>
    <priority>0.9</priority>
    <changefreq>weekly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/the-psychology-behind-high-performing-campaigns.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>
  
	<url>
    <loc>https://www.theerichoward.com/brand-positioning-in-a-noisy-market.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>
	
	  <url>
    <loc>https://www.theerichoward.com/marketing-automation-that-actually-works.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>
	  
	<url>
    <loc>https://www.theerichoward.com/building-a-high-velocity-marketing-engine.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>
	
	
	  <url>
    <loc>https://www.theerichoward.com/the-future-of-demand-generation.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>
	
  <url>
    <loc>https://www.theerichoward.com/ai-powered-marketing-playbooks.php</loc>
    <priority>0.9</priority>
    <changefreq>weekly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/leadership-lessons-from-pop-culture.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/pittsburgh-jingles.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/steelers-rodgers.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/digital-first-strategy.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/pirates-stadium.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/marketing-goals-that-win-business-wisdom-from-harvey-specters-playbook.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/leading-from-behind-inspiring-excellence-and-building-loyalty.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/the-transformative-power-of-ai-in-marketing.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/why-you-need-to-invest-in-marketing-automation-platforms-for-b2b.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/why-knowing-your-target-market-is-essential-for-marketing-success.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/reflecting-on-my-over-20-year-marketing-journey-all-i-know-so-far.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>


  <url>
    <loc>https://www.theerichoward.com/about.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/expertise.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/experience-education.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/technology.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/leadership-philosophy.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/results.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/industries.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/thought-leadership.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/contact.php</loc>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/stop-reporting-activity-start-reporting-impact.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/what-the-steelers-rebuild-teaches-us-about-marketing-turnarounds.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/the-marketing-function-framework-mapping-roles-before-you-hire.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/managing-up-as-a-cmo-selling-marketing-investment-to-a-skeptical-cfo.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/aeo-and-geo-explained-why-your-website-needs-to-be-optimized-for-ai.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/what-a-lip-gloss-brand-taught-me-about-branding.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/the-pipeline-math-every-cmo-should-know-cold.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/why-your-marketing-team-doesnt-need-more-headcount.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/what-i-actually-look-for-when-i-hire-marketers.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/big-agency-thinking-for-small-businesses.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/i-audited-my-own-website-for-ai-visibility.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/building-a-marketing-function-from-zero.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/leading-from-behind-a-servant-leadership-playbook.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/how-to-build-a-marketing-scorecard-your-ceo-actually-reads.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/post-merger-marketing-how-to-combine-two-brands.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/the-90-day-marketing-audit.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/ai-wont-replace-marketers-marketers-who-use-ai-will.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/marketing-roi-is-a-trust-problem-not-a-math-problem.php</loc>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>


  <url>
    <loc>https://www.theerichoward.com/books.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.9</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/digital-marketing.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/pittsburgh-marketing.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/ai-marketing-aeo-geo.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.8</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/ai-prompts-for-marketing.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-pittsburgh.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-marketing.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-the-usa.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-saxonburg.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-the-christmas-story.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-a-90s-christmas.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-the-first-thanksgiving.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>

  <url>
    <loc>https://www.theerichoward.com/books/hines-learns-about-the-three-branches-of-government.php</loc>
    <lastmod>2026-11-05</lastmod>
    <priority>0.7</priority>
    <changefreq>monthly</changefreq>
  </url>
</urlset>
